Discover Belonging to the Brand: Why Community is the Last Great Marketing Strategy by Mark W. Schaefer.
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Overview: Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations. He explains how three major trends are colliding in a way that makes brand communities the future of marketing strategy. Highlights Through extensive research, diverse case studies, and expert interviews, Schaefer provides an inspiring, compelling and actionable blueprint for the modern brand community.
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After spending years working in the corporate world, Mark W. Schaefer finally decided to pursue a lifelong passion for writing. They currently reside in a quiet suburb where they spend most of their time outlining new stories, reading extensively, and occasionally attempting to bake.
A very satisfying read. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Worth the time and money.
Richard MillerJanuary 03, 2025
Pretty good overall. It held my attention, even if a few things were a little predictable. Still a good book.
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Brian RodriguezOctober 06, 2024
Glad someone recommended this to me. I got really invested in the main character's journey. Everything just clicked for me. Will be looking for more from this author.
Jessica JohnsonJanuary 14, 2024
I was pleasantly surprised. I loved how the story unfolded. It kept me guessing without being too confusing. Will be looking for more from this author.
Brian MitchellMay 28, 2025
Really enjoyed this one. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Worth the time and money.
Sharon MillerNovember 13, 2025
Really enjoyed this one. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Worth the time and money.
Deborah KingJuly 20, 2025
Pretty good overall. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. A solid 4 stars from me.
Emily EdwardsJuly 06, 2025
Glad someone recommended this to me. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Definitely recommend it if you like this genre.
Matthew WilsonJuly 24, 2025
Glad someone recommended this to me. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Glad I picked this up.
Ashley YoungJuly 04, 2024
A very satisfying read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Will be looking for more from this author.
Sandra MitchellMay 28, 2025
An average read for me. It had some good moments, but the overall plot felt a bit disjointed in the second half. Probably won't read it again, but it was an okay way to pass the time.
Margaret GomezAugust 30, 2024
Finished it in a couple of days. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Will be looking for more from this author.
Anthony TorresSeptember 06, 2024
Took me a few chapters to get into it, but it was worth it. I liked the main character, though some of the side plots were just okay. Not bad at all.
Charles CruzJuly 15, 2025
Took me a few chapters to get into it, but it was worth it. The middle dragged a tiny bit, but the ending totally made up for it. Still a good book.
Jennifer JonesOctober 06, 2024
Really enjoyed this one. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Would probably read it again at some point.
Donald TorresJuly 08, 2024
I was pleasantly surprised. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Will be looking for more from this author.
Brian RodriguezJanuary 20, 2024
Really enjoyed this one. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Definitely recommend it if you like this genre.
Margaret PerezJuly 13, 2024
A very satisfying read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Glad I picked this up.
Joseph LopezNovember 13, 2025
Honestly one of the better books I've read lately. I got really invested in the main character's journey. Everything just clicked for me. Glad I picked this up.
James RamirezApril 16, 2024
Took me a few chapters to get into it, but it was worth it. Interesting premise and executed fairly well. Just a few slow chapters here and there. Still a good book.
Karen EvansJanuary 08, 2024
Glad someone recommended this to me. I got really invested in the main character's journey. Everything just clicked for me. Would probably read it again at some point.
Jacob WhiteMay 18, 2024
Really enjoyed this one. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. A solid 5/5 for me.
Jessica RobinsonNovember 19, 2024
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. Definitely recommend it if you like this genre.
Rebecca CruzMay 24, 2024
Glad someone recommended this to me. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Would probably read it again at some point.
Rebecca HarrisMarch 11, 2025
Finished it in a couple of days. I got really invested in the main character's journey. Everything just clicked for me. Will be looking for more from this author.
Betty TorresFebruary 02, 2025
Took me a few chapters to get into it, but it was worth it. It held my attention, even if a few things were a little predictable. Still a good book.
Elizabeth YoungJanuary 15, 2024
Honestly one of the better books I've read lately. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Worth the time and money.
Donna PerezMarch 09, 2024
A solid read. I liked the main character, though some of the side plots were just okay. Still a good book.
William AllenMarch 03, 2024
Glad someone recommended this to me. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Would probably read it again at some point.
Michelle MartinezJuly 13, 2025
I liked it for the most part. I liked the main character, though some of the side plots were just okay. Not bad at all.
Kimberly HernandezOctober 09, 2024
A very satisfying read. I got really invested in the main character's journey. Everything just clicked for me. Worth the time and money.
Christopher TorresMarch 01, 2024
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. Worth the time and money.
Gary TaylorAugust 11, 2024
Finished it in a couple of days. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Will be looking for more from this author.
Daniel TurnerJanuary 26, 2025
A very satisfying read. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Glad I picked this up.
Edward HillAugust 17, 2025
A solid read. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
Donald GreenJuly 05, 2025
I was pleasantly surprised. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
Jacob JacksonJuly 21, 2024
Finished it in a couple of days. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Would probably read it again at some point.
Matthew WilsonAugust 22, 2024
It was just alright. The pacing was a bit slow and I found myself skimming a few pages. It wasn't terrible, just okay. Probably won't read it again, but it was an okay way to pass the time.
Charles TorresApril 29, 2025
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Would probably read it again at some point.
Jacob LeeFebruary 24, 2024
I liked it for the most part. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
Melissa ReyesMay 23, 2024
Such a great read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Worth the time and money.
Gary MartinezJuly 29, 2025
Pretty good overall. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
Daniel TorresMarch 09, 2025
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. A solid 5/5 for me.
Michael MooreOctober 26, 2025
Finished it in a couple of days. I got really invested in the main character's journey. Everything just clicked for me. Glad I picked this up.
Kenneth EvansJanuary 04, 2025
Not bad, but not my favorite. It had some good moments, but the overall plot felt a bit disjointed in the second half. Might work better for someone else, just wasn't completely for me.
Dorothy BrownDecember 22, 2024
Glad someone recommended this to me. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Definitely recommend it if you like this genre.
Charles RobinsonAugust 20, 2025
I liked it for the most part. I liked the main character, though some of the side plots were just okay. Not bad at all.
Brian CruzSeptember 23, 2024
Glad someone recommended this to me. I got really invested in the main character's journey. Everything just clicked for me. Glad I picked this up.
Nicholas MillerFebruary 18, 2024
A solid read. Interesting premise and executed fairly well. Just a few slow chapters here and there. I'd probably recommend it to a friend.
Joseph CarterMay 03, 2025
It was just alright. It had some good moments, but the overall plot felt a bit disjointed in the second half. Probably won't read it again, but it was an okay way to pass the time.
Robert NelsonNovember 11, 2025
A very satisfying read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Would probably read it again at some point.
Margaret WalkerMay 01, 2025
It was okay. The pacing was a bit slow and I found myself skimming a few pages. It wasn't terrible, just okay. Probably won't read it again, but it was an okay way to pass the time.
Nicholas MillerMarch 18, 2025
Finished it in a couple of days. I loved how the story unfolded. It kept me guessing without being too confusing. Definitely recommend it if you like this genre.
Steven WhiteSeptember 27, 2024
I was pleasantly surprised. I loved how the story unfolded. It kept me guessing without being too confusing. Would probably read it again at some point.
Joshua BrownAugust 30, 2024
I was pleasantly surprised. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Glad I picked this up.
Donald LewisDecember 30, 2025
Finished it in a couple of days. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Would probably read it again at some point.
Amanda AndersonJuly 18, 2025
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. A solid 5/5 for me.
Sarah AndersonJanuary 14, 2024
Glad someone recommended this to me. The author did a great job wrapping everything up at the end. No weird plot holes left behind. A solid 5/5 for me.
Christopher AdamsAugust 24, 2025
Honestly one of the better books I've read lately. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
Donna RiveraFebruary 01, 2025
Really enjoyed this one. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Will be looking for more from this author.
Stephanie JacksonOctober 10, 2025
Honestly one of the better books I've read lately. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. A solid 5/5 for me.
Michael SanchezMay 17, 2025
Glad someone recommended this to me. I got really invested in the main character's journey. Everything just clicked for me. Would probably read it again at some point.
Margaret WilliamsNovember 18, 2024
Glad someone recommended this to me. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Would probably read it again at some point.
William LewisSeptember 09, 2024
Took me a few chapters to get into it, but it was worth it. I liked the main character, though some of the side plots were just okay. Enjoyable weekend read.
Daniel SmithApril 18, 2025
Finished it in a couple of days. I loved how the story unfolded. It kept me guessing without being too confusing. Would probably read it again at some point.
Daniel JacksonMay 03, 2025
Such a great read. I loved how the story unfolded. It kept me guessing without being too confusing. A solid 5/5 for me.
Patricia MartinDecember 20, 2025
Such a great read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Will be looking for more from this author.
Ryan PerezDecember 25, 2024
Honestly one of the better books I've read lately. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Glad I picked this up.
Elizabeth DavisApril 15, 2024
Finished it in a couple of days. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Would probably read it again at some point.
James AdamsNovember 30, 2024
Honestly one of the better books I've read lately. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Will be looking for more from this author.
Melissa TorresApril 12, 2024
Such a great read. I loved how the story unfolded. It kept me guessing without being too confusing. Worth the time and money.
Susan MartinDecember 02, 2025
Good, but not quite perfect. It held my attention, even if a few things were a little predictable. Enjoyable weekend read.
Kevin JohnsonMarch 08, 2025
Honestly one of the better books I've read lately. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Worth the time and money.
Sarah JonesMarch 31, 2025
Good, but not quite perfect. I liked the main character, though some of the side plots were just okay. A solid 4 stars from me.
Cynthia FloresSeptember 18, 2024
It was just alright. The writing was fine, but I didn't feel very connected to the characters. They felt a bit flat. It's fine if you have nothing else to read.
William MooreApril 20, 2024
I liked it for the most part. The middle dragged a tiny bit, but the ending totally made up for it. Enjoyable weekend read.
Richard MillerMarch 12, 2024
A very satisfying read. I got really invested in the main character's journey. Everything just clicked for me. Worth the time and money.
Dorothy HallOctober 22, 2024
Honestly one of the better books I've read lately. I loved how the story unfolded. It kept me guessing without being too confusing. Will be looking for more from this author.
Jessica TorresApril 25, 2025
Such a great read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. A solid 5/5 for me.
Lisa TorresAugust 27, 2024
A solid read. I liked the main character, though some of the side plots were just okay. A solid 4 stars from me.
Carol RiveraSeptember 07, 2024
Took me a few chapters to get into it, but it was worth it. It held my attention, even if a few things were a little predictable. Enjoyable weekend read.
Linda MartinMay 06, 2024
Such a great read. I loved how the story unfolded. It kept me guessing without being too confusing. Will be looking for more from this author.
Michael CampbellJune 15, 2025
Really enjoyed this one. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Definitely recommend it if you like this genre.
Matthew ThompsonDecember 31, 2024
Glad someone recommended this to me. The author did a great job wrapping everything up at the end. No weird plot holes left behind. A solid 5/5 for me.
Andrew CampbellApril 22, 2025
I was pleasantly surprised. I got really invested in the main character's journey. Everything just clicked for me. A solid 5/5 for me.
Andrew WhiteFebruary 27, 2025
A solid read. It held my attention, even if a few things were a little predictable. I'd probably recommend it to a friend.
Kimberly ParkerSeptember 18, 2025
Such a great read. I got really invested in the main character's journey. Everything just clicked for me. Will be looking for more from this author.
David CarterJune 17, 2024
It was just alright. Some parts were interesting, while others were a bit of a slog to get through. Might work better for someone else, just wasn't completely for me.
Deborah GomezFebruary 07, 2025
A very satisfying read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Will be looking for more from this author.
Barbara CampbellJuly 12, 2025
Glad someone recommended this to me. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Glad I picked this up.
Ryan EdwardsOctober 10, 2024
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. Glad I picked this up.
Kevin JohnsonDecember 24, 2025
An average read for me. Some parts were interesting, while others were a bit of a slog to get through. A generous 3 stars.
Brian MitchellMay 08, 2025
A solid read. Interesting premise and executed fairly well. Just a few slow chapters here and there. A solid 4 stars from me.
Melissa JohnsonNovember 26, 2024
A very satisfying read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Would probably read it again at some point.
Lisa TaylorMay 03, 2025
Glad someone recommended this to me. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Definitely recommend it if you like this genre.
Nicholas TurnerJanuary 18, 2025
Good, but not quite perfect. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Not bad at all.
Joshua MooreMay 05, 2024
Good, but not quite perfect. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
Barbara HernandezJuly 10, 2025
I was pleasantly surprised. I loved how the story unfolded. It kept me guessing without being too confusing. Would probably read it again at some point.
James LeeMarch 12, 2025
Finished it in a couple of days. I loved how the story unfolded. It kept me guessing without being too confusing. Glad I picked this up.
Susan RamirezMay 17, 2024
I have mixed feelings about this one. The pacing was a bit slow and I found myself skimming a few pages. It wasn't terrible, just okay. Probably won't read it again, but it was an okay way to pass the time.
Matthew CollinsFebruary 26, 2025
It was just alright. The pacing was a bit slow and I found myself skimming a few pages. It wasn't terrible, just okay. Probably won't read it again, but it was an okay way to pass the time.
Jennifer TurnerSeptember 27, 2024
A very satisfying read. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Definitely recommend it if you like this genre.
Christopher MillerApril 03, 2024
A solid read. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. A solid 4 stars from me.
Jennifer CarterDecember 15, 2025
Glad someone recommended this to me. I got really invested in the main character's journey. Everything just clicked for me. Worth the time and money.
Anthony JohnsonNovember 18, 2024
Honestly one of the better books I've read lately. I loved how the story unfolded. It kept me guessing without being too confusing. Glad I picked this up.
Sarah GreenApril 22, 2024
A very satisfying read. I loved how the story unfolded. It kept me guessing without being too confusing. Would probably read it again at some point.
Andrew WilliamsMarch 23, 2025
It was just alright. Some parts were interesting, while others were a bit of a slog to get through. Might work better for someone else, just wasn't completely for me.
Brian RamirezApril 15, 2025
Such a great read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Worth the time and money.
Margaret LeeJuly 07, 2024
Pretty good overall. Interesting premise and executed fairly well. Just a few slow chapters here and there. Still a good book.
Matthew WilsonJune 13, 2025
A solid read. It held my attention, even if a few things were a little predictable. Not bad at all.
Ryan FloresJanuary 11, 2025
Pretty good overall. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Not bad at all.
Sharon GomezMarch 27, 2025
An average read for me. The pacing was a bit slow and I found myself skimming a few pages. It wasn't terrible, just okay. It's fine if you have nothing else to read.
David HernandezOctober 21, 2025
Such a great read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Worth the time and money.
David GomezJune 25, 2024
Not bad, but not my favorite. The writing was fine, but I didn't feel very connected to the characters. They felt a bit flat. Just right down the middle.
Amanda HallDecember 04, 2024
I liked it for the most part. It held my attention, even if a few things were a little predictable. Enjoyable weekend read.
Nicholas RobertsDecember 22, 2024
I liked it for the most part. It held my attention, even if a few things were a little predictable. A solid 4 stars from me.
Stephanie GreenNovember 04, 2024
I was pleasantly surprised. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Would probably read it again at some point.
Daniel TurnerOctober 16, 2024
Took me a few chapters to get into it, but it was worth it. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
Anthony TaylorMay 24, 2025
Honestly one of the better books I've read lately. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
Nancy BrownJanuary 17, 2025
A solid read. It held my attention, even if a few things were a little predictable. A solid 4 stars from me.
Michelle MartinezAugust 19, 2024
I was pleasantly surprised. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Definitely recommend it if you like this genre.
Nancy WilliamsJune 26, 2024
It was okay. The writing was fine, but I didn't feel very connected to the characters. They felt a bit flat. Just right down the middle.
James AdamsJune 06, 2025
Finished it in a couple of days. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Will be looking for more from this author.
Ashley ThomasJuly 22, 2024
A very satisfying read. I loved how the story unfolded. It kept me guessing without being too confusing. A solid 5/5 for me.
James ThompsonJune 08, 2024
A very satisfying read. The author did a great job wrapping everything up at the end. No weird plot holes left behind. A solid 5/5 for me.
Nancy BrownJune 17, 2024
Finished it in a couple of days. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Definitely recommend it if you like this genre.
James MooreJune 19, 2025
Good, but not quite perfect. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
Barbara TaylorOctober 17, 2025
A very satisfying read. I got really invested in the main character's journey. Everything just clicked for me. Definitely recommend it if you like this genre.
Thomas KingJuly 28, 2025
Such a great read. I loved how the story unfolded. It kept me guessing without being too confusing. Worth the time and money.
Steven CollinsApril 01, 2025
A solid read. It held my attention, even if a few things were a little predictable. I'd probably recommend it to a friend.
Gary KingJuly 03, 2024
It was just alright. The pacing was a bit slow and I found myself skimming a few pages. It wasn't terrible, just okay. Probably won't read it again, but it was an okay way to pass the time.
Carol AndersonFebruary 08, 2025
Took me a few chapters to get into it, but it was worth it. The middle dragged a tiny bit, but the ending totally made up for it. I'd probably recommend it to a friend.
Sarah WalkerNovember 30, 2024
It was just alright. It felt a bit repetitive in the middle. Could have been shorter. It's fine if you have nothing else to read.
Patricia TaylorAugust 04, 2024
Pretty good overall. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Enjoyable weekend read.
Sharon SmithOctober 18, 2025
Really enjoyed this one. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Glad I picked this up.
Kenneth WrightJanuary 17, 2024
Such a great read. I got really invested in the main character's journey. Everything just clicked for me. Worth the time and money.
James MartinezJuly 25, 2024
Honestly one of the better books I've read lately. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Would probably read it again at some point.
Patricia HernandezJuly 15, 2024
Glad someone recommended this to me. I got really invested in the main character's journey. Everything just clicked for me. Glad I picked this up.
David HallDecember 19, 2025
Really enjoyed this one. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
Karen GonzalezMay 26, 2025
Honestly one of the better books I've read lately. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Worth the time and money.
Jessica BrownAugust 28, 2024
A solid read. The middle dragged a tiny bit, but the ending totally made up for it. I'd probably recommend it to a friend.
Gary WhiteJuly 19, 2025
I have mixed feelings about this one. The pacing was a bit slow and I found myself skimming a few pages. It wasn't terrible, just okay. Might work better for someone else, just wasn't completely for me.
Mary TorresFebruary 28, 2025
I liked it for the most part. It held my attention, even if a few things were a little predictable. I'd probably recommend it to a friend.
Mary MitchellJune 14, 2024
A very satisfying read. I loved how the story unfolded. It kept me guessing without being too confusing. Would probably read it again at some point.
Anthony TorresApril 18, 2024
It was okay. It felt a bit repetitive in the middle. Could have been shorter. Probably won't read it again, but it was an okay way to pass the time.
Linda CampbellMay 08, 2024
Really enjoyed this one. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Glad I picked this up.
Daniel SmithMay 25, 2024
Pretty good overall. I liked the main character, though some of the side plots were just okay. Still a good book.
Matthew CruzJune 23, 2025
I was pleasantly surprised. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. A solid 5/5 for me.
Michelle LeeMarch 24, 2024
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Will be looking for more from this author.
Barbara CampbellOctober 26, 2025
Good, but not quite perfect. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Not bad at all.
