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Showing results for "On Branding"

Notes from the Brand Stand: Thoughts on Emotional Branding from Someone Who Has Fought for Consumer Attention and Won

Notes from the Brand Stand: Thoughts on Emotional Branding from Someone Who Has Fought for Consumer Attention and Won

Warren Kornblum
On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception.

On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception.

Aliza Licht
How to Build a Goddamn Empire: Advice on Creating Your Brand with High-Tech Smarts, Elbow Grease, Infinite Hustle, and a Whole Lotta Heart

How to Build a Goddamn Empire: Advice on Creating Your Brand with High-Tech Smarts, Elbow Grease, Infinite Hustle, and a Whole Lotta Heart

Ali Kriegsman
Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management

Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management

Alice M. Tybout
Aaker on Branding: 20 Principles That Drive Success

Aaker on Branding: 20 Principles That Drive Success

David A. Aaker
Wally Olins on Brand

Wally Olins on Brand

Wally Olins
Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network

Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network

Jason Miles
Adland: Searching for the Meaning of Life on a Branded Planet

Adland: Searching for the Meaning of Life on a Branded Planet

James P. Othmer
The Only Book You Will Ever Need on Branding

The Only Book You Will Ever Need on Branding

Michiel Maandag
Sisters of the Storm: Don’t miss this emotional and heart-warming World War II novel, based on true events – brand new in 2026!

Sisters of the Storm: Don’t miss this emotional and heart-warming World War II novel, based on true events – brand new in 2026!

Lana Kortchik
Harvard Business Review on Brand Management

Harvard Business Review on Brand Management

David A. Aaker
Hermawan Kartajaya on Brand (Seri 9 Elemen Marketing #1)

Hermawan Kartajaya on Brand (Seri 9 Elemen Marketing #1)

Hermawan Kartajaya
Career Warfare: 10 Rules for Building a Successful Personal Brand on the Business Battlefield

Career Warfare: 10 Rules for Building a Successful Personal Brand on the Business Battlefield

David F. D'Alessandro
Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks)

Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks)

Dave Kerpen
Focus on LinkedIn: Create a Personal Brand on LinkedIn™ to Make More Money, Generate Leads, and Find Employment (Business Professional Series)

Focus on LinkedIn: Create a Personal Brand on LinkedIn™ to Make More Money, Generate Leads, and Find Employment (Business Professional Series)

Richard G. Lowe Jr.
Kellogg on Branding in a Hyper-Connected World

Kellogg on Branding in a Hyper-Connected World

Alice M. Tybout
Aaker on Branding: The Playbook to Building Strong Brands

Aaker on Branding: The Playbook to Building Strong Brands

David Aaker
THE LINKEDIN BRANDING BOOK: The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth

THE LINKEDIN BRANDING BOOK: The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth

Michelle B Griffin
Brandes on Value: The Independent Investor

Brandes on Value: The Independent Investor

Charles H. Brandes
Brands on a Mission: How to Achieve Social Impact and Business Growth Through Purpose

Brands on a Mission: How to Achieve Social Impact and Business Growth Through Purpose

Myriam Sidibe